BookMyShow and VROTT Studios have struck a groundbreaking partnership that is set to bring new content in native Indian languages. This collaboration between the two leading companies will not only provide entertainment enthusiasts a wide variety of fresh content but also create new opportunities in the Indian entertainment industry. This collaboration is an exciting step forward in the Indian entertainment scene and is expected to benefit viewers as well as content creators.
1. BookMyShow, VROTT Enter into New Partnership
BookMyShow, one of India’s leading entertainment ticketing and ticketing aggregators, and VROTT, India’s first immersive virtual entertainment platform, have joined forces to bring the next level of entertainment to Indian audiences. With this partnership, movie lovers and fans of virtual experiences are now able to take their virtual entertainment to the next level and soak in the best of movies and virtual experiences.
The platform allows audiences to explore the best of virtual entertainment in a movie-like experience. Through this partnership, movie fans and enthusiasts can now purchase tickets for Virtual Reality (VR) and mixed reality (MR) experiences. This is something completely unique and previously unheard of, and offers a new kind of entertainment that can only be experienced on the VROTT platform.
- Movie Lovers can now experience the best of MVP content in movie-theater-like quality.
- Tickets for virtual reality experiences – from horror to romance – can now be purchased opt the VROTT platform with the help of BookMyShow.
- The platform also provides access to cinemas across India, allowing movie lovers to access great experiences from the comfort of their home
2. Exploring the Landscape of Native Language Content
Native language content has developed into one of the fastest growing segments across digital media. It provides an untapped source of information, entertainment, and communication for those whose native language does not sit on the global mainstream. As more people from emerging markets come to access the internet, native language content is offering a medium for a more accurate representation of their opinions, interests, and culture.
When exploring this landscape, it is important to recognize the wealth of content available across streaming services, blogging platforms, and social media networks. In addition to targeting users in local markets, companies can use this as an opportunity to achieve wider international reach. By making their content available in multiple languages, they can capitalize on global awareness and engagement. Popular platforms offer the technology needed to pinpoint exactly which language to provide, giving businesses the ability to customize their offerings in an efficient and effective manner.
- Native language content offers an untapped source of information
- Use this landscape as an opportunity to achieve wider international reach
- Popular platforms provide technology that allows businesses to customize their offerings
- Companies can capitalize on global awareness and engagement when making their content available in multiple languages
3. Offering Cinematic Experiences in Indian Languages
India has long been known for its vibrant cultural diversity and many indigenous languages. Films, a form of entertainment and expression, equally represent this diversity as they are made in over twenty Indian languages. Offering cinematic experiences in these languages allows filmmakers and viewers to transcend socio-cultural barriers and build bridges of understanding.
Large production houses, such as Dharma Productions and Yash Raj Films, have created several blockbusters featuring award-winning performers, directors, and writers in local Indian languages. Apart from the big production houses, indie filmmakers have contributed to the regional film industry, presenting stories in regional languages. Audiences have also demonstrated a strong affinity for regional film content, as more local cinemas are added with the rise of new theatres and multiplexes.
- Great Performances: With a wonderful cast of talented actors, these films provide a refreshing depiction of a culture and enable powerful performances.
- Cultural Immersion: Viewers are exposed to a unique Indian culture outside of the mainstream, English-based films.
- Dissecting Issues: Local films offer microcosmic perspectives of a particular region, allowing viewers to delve into the nuances of specific communities.
4. What’s Next for the Partnership?
As the partnership between our two organizations moves forward, there are many possibilities that could be explored. Here are a few ideas for what’s next:
- Creating more opportunities for joint projects. We can work together to deepen our collaboration and achieve more impact.
- Exploring additional areas of collaboration. If we can identify more common goals and objectives, then our efforts will become even more effective.
- Using technology to strengthen the partnership. We can leverage digital tools to share resources, track progress, and stay up-to-date with developments on both sides.
We are excited to continue this journey and grow our partnership. Going forward, we will focus on finding new ways to maximize our collective strengths, resources, and capabilities. We look forward to creating even more impact and making a real difference in our communities.
BookMyShow and VROTT Studios have officially come together to bring native Indian language content to the public. This first-of-its kind partnership makes waves in the entertainment industry, and their combined efforts will continue to bring something fresh and exciting to the masses. Together, they are laying the foundations for a bright future of Indian language content that will no doubt bring content to more people at a more comfortable level.